Here you can download Microsoft PowerPoint slides to accompany Principles and Practice of Marketing, Third Edition. The PowerPoint slides are provided here in chapter-by-chapter presentations that summarise the key learning points from each chapter in the text. They have been illustrated with diagrams, figures, products and adverts that feature in the book, to help place the slides in context with real life examples, and to bring each topic to life in a presentation to your students.

These presentations can be used for lectures in PowerPoint or can be printed off onto OHT transparencies. You can edit these to tailor them to your own existing lecture and seminar plans, or simply use them as they are.

This supplement is for instructors and lecturers only and as such is password-protected. In order to receive the password for the supplements for this particular title, please fill in your details on the request password page, and a McGraw-Hill representative will contact you in due course.

To download a zip file containing all the PowerPoint slides to your computer's hard disk, click on the following link: