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Introduction

Chapter 11: The Internet Economy is an entirely new chapter devoted to information, the internet, and e-commerce. The digital age gives rise to the information economy. Many of its practices look new, but most merely extend strategies that have been around for a long time. The chapter shows that conventional microeconomics is all you need to make sense of what is happening.

Start your tour of the e-economy by clicking on the link below to our specially enhanced Web extention to this chapter from the book.


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